Why Reviews?

Have you heard the term ‘social proof’ but are unsure what it’s all about? We’ve got you covered! Social proof is the idea that consumers will adapt their behaviour based on what other people are doing. Nothing new there really? When we see a line of excited customers waiting to eat at a popular restaurant or a […]

Top tips Customer reviews can be both a blessing and a curse. Great reviews provide social proof  and put potential customers at ease. On the flip side, not every review can be five stars, and negative customer reviews are almost impossible to avoid. Rather than take your frustration out on your keyboard, use unfavourable reviews as an […]

It can be daunting to ask your customers to leave a review, but the benefits far outweigh an awkward moment. Asking for reviews from customers is one of the most powerful customer acquisition and retention strategies you can have up your sleeve. That’s because online reviews can do wonders for your company. They help build […]

It can be daunting to receive a negative review but trust us, it’s not the end of the world! Maybe your team is just having an off day, or a reviewer is proving particularly hard to please? One negative review is unlikely to completely ruin your chances in local search though, so don’t worry too […]

Having a stockpile of quality, positive reviews is awesome, but it is a waste if nobody can see them. Review generation and marketing should be an integral part of any marketing strategy, no matter how big or small the company. Keep in mind that review generation should be looked at as creating a system, not […]

These days, most small and midsize business owners understand the importance of reviews but often feel that they don’t have the time or the know-how to get them. Here’s the thing, sometimes I think people aren’t aware of just how important they are. For example, according to BrightLocal’s Local Consumer Review Survey, 91% of 18-34-year-old consumers […]

Ever wish you could quickly find a specific review on Google without scrolling endlessly?  Maybe you’re looking for feedback from a certain customer or checking if your name pops up in a review. Whatever the case, there’s a simple way to search smarter — and we’re here to show you how. Here’s the thing: Google […]

5-star reviews aren’t just “nice to have” anymore. They’re a must-have. Why? They directly impact your business’s reputation, credibility, and, let’s be honest, your bottom line. When people see those shining stars, they’re more likely to trust you and choose you over the competition. But how do you get more 5-star reviews without feeling pushy […]